Wednesday, October 8, 2025
3:15 PM - 4:15 PM
Category: Sales and Marketing
 
Taran Sodhi
 

Most shop owners want to grow and maximize car count, but in today’s saturated, hyper-competitive landscape, that’s easier said than done. Many operators jump from one marketing tactic to another, chasing the next "magic bullet" that promises instant growth with minimal investment.  Here’s the truth: that magic bullet doesn’t exist. 

Growth takes a patient, calculated approach, and in this session, you’ll get access to a proven playbook that’s been perfected by the Conceptual Minds team over 15-plus years of working with top-performing auto repair businesses. 

 
Thursday, October 9, 2025
8:00 AM - 9:00 AM
Category: Sales and Marketing
 
Michael Bennett
 

The way customers find and choose auto repair shops is changing fast—and AI is driving the shift. With AI-powered search engines, voice assistants, and predictive algorithms, customers no longer just “Google” a shop—they’re being directed to specific businesses based on AI-driven recommendations. If your shop isn’t optimized for how AI selects businesses, you’re already losing potential customers. This session will teach shop owners how to stay ahead of AI-driven customer behavior and ensure their shop shows up when and where it matters most.

 
10:30 AM - 11:30 AM
Category: Sales and Marketing
 
John Miller Ceasar Cordon
 

In this session, we’ll explore how to create lasting customer loyalty by building genuine trust within your local community. You'll learn strategies to strengthen relationships, enhance your shop’s reputation, and position your business as a reliable, go-to resource—ultimately turning satisfied customers into long-term advocates for your shop.

 
Category: Sales and Marketing
 
Aubrey Amborn
 

In this presentation, shop owners will learn how to optimize their website to improve close-to-purchase customers, better communicate with customers, and monitor marketing performance to maximize effectiveness to gain clear insight into ROI.

With growing competition, fluctuating inventory, and shrinking budgets, it is more important than ever for auto repair shop owners to find effective ways to showcase their business services and navigate the challenges of today’s market. At the same time, external market forces are squeezing tire and service shops, and owners are looking for ways to capture more business without spending more to do it. This means focusing on attracting higher value customers, not more leads.

Presented by:

Friday, October 10, 2025
8:00 AM - 9:00 AM
Category: Sales and Marketing
 
Jessica Jackson Brian Walden
 

Are you grinding day in and day out, wondering how some auto repair shops scale to eight figures while you’re still chasing incremental growth? What if you could crack the code to rapid, profitable expansion—without losing control of your operations or your sanity? Join Jesse Jackson and Brian Walden, owners of Mango Automotive, as they unveil the exact strategies that took their independent shop from local success to a multi-location powerhouse and eight-figure revenue.