Name
The Psychology Behind Getting Approvals
Date & Time
Friday, October 10, 2025, 9:30 AM - 10:30 AM
Speakers

Description
Approvals today are earned through an emotional connection, not just technical explanations. Psychology, neuroscience, trust, and relationships align with how the brain truly makes decisions. They are far more powerful and sustainable than just pitching the old-school benefits and value, which is not how people really make decisions.