Full Name
Samantha Higdon
Job Title
Marketing Manager
Company
Schearer's Sales & Service, Inc.
Speaker Bio
Samantha unintentionally fell into the automotive industry in 2017 after leaving Nursing School. What was intended to be a pit stop to help her family business, Schearer's Sales & Service, Inc., while she took time to find herself and figure out what she wanted to do with her life quickly turned into a passion as she found herself soaking up everything around her and teaching herself new things every single day. She began her career as a Client Service Representative, however she then quickly became somewhat of a Service Advisor Assistant as the family business was growing and needed more help. Over time, she began observing and learning more and more about the Service Advisor position, eventually moving into that position about a year later in 2018. In 2024 Samantha was recognized by the Auto Care Alliance as the AAPEX Service Advisor of the Year. Afterwards, she began to move out of her role as a Service Advisor and into her role as the Marketing Manager for Schearer's Sales & Service, Inc. In this transition, she trained her replacements, becoming the in-house Service Team Trainer and teaching them the ins and outs of their company and how to take any prior knowledge and translate it into their daily operations by learning their business’s processes and procedures which she developed alongside their Service Manager. Samantha now strives to help independent automotive repair centers grow their business’s Team members through individual coaching.
Speaking At
