Wednesday, October 8, 2025
3:15 PM - 4:15 PM
Category: Sales and Marketing
 
Taran Sodhi
 

Most shop owners want to grow and maximize car count, but in today’s saturated, hyper-competitive landscape, that’s easier said than done. Many operators jump from one marketing tactic to another, chasing the next "magic bullet" that promises instant growth with minimal investment.  Here’s the truth: that magic bullet doesn’t exist. 

Growth takes a patient, calculated approach, and in this session, you’ll get access to a proven playbook that’s been perfected by the Conceptual Minds team over 15-plus years of working with top-performing auto repair businesses. 

This isn’t just another marketing seminar. You’ll learn: 

  • The ideal timeline for implementing key marketing channels based on your shop’s stage of growth 
  • How different marketing strategies work together (and what to do when they don’t) 
  • A recommended budget breakdown across tactics that consistently deliver ROI 
  • Why most marketing fails—and how to avoid those costly mistakes 

This step-by-step marketing framework has helped real shops achieve predictable, sustainable double-digit growth—and now, it's your turn. Miss this session, and you’ll keep guessing. Attend, and you’ll leave with a roadmap your competitors wish they had. Only one question remains—will you be in the room, or playing catch-up later?

 
Thursday, October 9, 2025
8:15 AM - 9:15 AM
Category: Sales and Marketing
 
Mike Bennett
 

The way customers find and choose auto repair shops is changing fast—and AI is driving the shift. With AI-powered search engines, voice assistants, and predictive algorithms, customers no longer just “Google” a shop—they’re being directed to specific businesses based on AI-driven recommendations. If your shop isn’t optimized for how AI selects businesses, you’re already losing potential customers. This session will teach shop owners how to stay ahead of AI-driven customer behavior and ensure their shop shows up when and where it matters most.

 
10:45 AM - 11:45 AM
Category: Sales and Marketing
 
John Miller Ceasar Cordon
 

In this session, we’ll explore how to create lasting customer loyalty by building genuine trust within your local community. You'll learn strategies to strengthen relationships, enhance your shop’s reputation, and position your business as a reliable, go-to resource—ultimately turning satisfied customers into long-term advocates for your shop.

 
Friday, October 10, 2025
8:15 AM - 9:15 AM
Category: Sales and Marketing
 
Jesse Jackson Brian Walden
 

Are you grinding day in and day out, wondering how some auto repair shops scale to eight figures while you’re still chasing incremental growth? What if you could crack the code to rapid, profitable expansion—without losing control of your operations or your sanity? Join Jesse Jackson and Brian Walden, owners of Mango Automotive, as they unveil the exact strategies that took their independent shop from local success to a multi-location powerhouse and eight-figure revenue.